Fornova Overview
Fornova enables travel and hospitality companies to optimize their revenue and distribution while reducing costs. The company helps hotels, online travel agencies (OTAs), car rental companies, and aggregators turn data into profit by using real intelligence to align their entire organization (from revenue and distribution to sales, eCommerce, and operations) so they can make smarter decisions together. Fornova has corporate agreements with the majority of the world's top-10 largest hotel chains, as well as the biggest global OTAs. Using its patented VisualScan technology, Fornova monitors over 100,000 travel/hospitality websites and conducts 1.25 billion price comparisons every month. Fornova's retail business, Goldenfeeds, is a data aggregator and feed provider. It generates, maintains, and distributes high-quality product data for online retailers to increase top and bottom-line revenue. Goldenfeeds counts 130 leading retailers as clients, including 26 of the top-500 eCommerce brands in the United States.
Cumulative Funding Raised Over Time ($)
$17.0MApr 2017
$18.0MOct 2015
$25.0MSep 2019
Latest News
growth-positive
Fornova Launches Competitive Intelligence Solution To Give Hotels The Edge During the Post-COVID-19 Recovery
Fornova has launched its next-generation Competitive Intelligence solution, FornovaCI, to help customers gain a competitive advantage in the post-COVID-19 recovery. The solution provides insights into competitor rates, online visibility, and guest reviews. FornovaCI includes a CI score to evaluate competitiveness, the ability to dynamically change geographic location for rate comparisons, and the tracking of third-party rates and device-specific promotions. The companys technology covers 72 points of sale and integrates with other intelligence tools. Fornova is a market leader in Big Data for the travel and hospitality industries.
CustomersPartners
growth-positive
Fornova lands $7M in funding, plots rollout of business intelligence tech for hotels
Hotel distribution and business intelligence specialist Fornova has secured $7 million in funding. The funding round was led by A/O PropTech, with participation from existing investors DTCP, JAL Ventures, and Forestay Capital. A/O and Fornova have also formed a design partnership, with Fornovas Hotels BI platform being integrated into A/Os portfolio of 150 hotels. The partnership aims to gain insight into the usage of business intelligence technology by hotels and explore further development opportunities. Fornova previously acquired Hotels BI in March. A/O has also recently invested in a £7 million seed round for rentals platform Residently.
InvestmentPartners
growth-positive
Fornova buys hospitality intelligence platform HotelsBI
Fornova, a hotel distribution intel service, has acquired analytics provider HotelsBI. The acquisition will enhance Fornovas portfolio of distribution and analytics products for hotels worldwide. The terms of the agreement were not disclosed. Fornovas customer list includes Marriott, Intercontinental Hotels Group, Premier Inn, and Kerzner.
PartnersCustomers
growth-positive
The Leela selects Fornova to increase customer confidence and boost direct bookings
Fornova has been selected by The Leela Palaces, Hotels and Resorts to provide distribution intelligence for their hotel distribution. The Fornova Distribution Intelligence platform will monitor online channels for The Leela, including Online Travel Agents, Meta Search Engines, and their own brand.com. The platform will help The Leela hotels be more responsive to market shifts and optimize their distribution. The revenue and distribution teams at The Leelas luxury hotels in India are using the platform to get a consolidated view of how their inventory is being sold across multiple channels. The platform also helps identify partners that are not playing fair and saves revenue leakage. Fornova aims to enhance how The Leelas inventory is sold online and offline, leading to increased direct bookings and optimized cost of sales.
Partners
growth-positive
Fornova partners with eRevMax to create a one-stop shop for smart distribution, benefiting hotels worldwide
Fornova is partnering with eRevMax to bring its market intelligence and market visibility tools to the eRevMax LIVE OS platform. This partnership allows hotels to access Fornovas Strategic Distribution Management tools, which provide insight into a hotels online market position and recommendations for optimizing distribution. Fornovas technology allows hotels to collect and analyze information from the online marketplace to better understand their market position. The partnership with eRevMax will help hotels make smart technology decisions and effectively manage and control their distribution in real-time.
Partners
| Sector | Business Software |
Funding
| Total funding | $25M |
| Last funding | $7M |
| Stage | Mature |
| Rounds | 3 |
| Investors | 5 |
Team Members
3
Employees: 51-200
Web & Social Links
| Website | www.fornova.com |
| Careers | Careers page |
Locations
HaMada 4, Yokne'am Illit, Israel
1460 Broadway, New York, NY, USA
Weteringschans 165, Amsterdam, Netherlands
1 Mark Square, London EC2A 4EG, UK
Photos & Videos
1 item(s)
Fornova Business
Business models
B2B
Product stage
Released
Employees
51-200
Sector
Business SoftwareIT, R&D & Data SolutionsData Analysis & Decision SupportSales & Marketing SolutionsTarget Customer
Travel & TourismHospitalityHotelsCore Technology
Platforms & InterfacesWebTags (13)
hotelscompetitive-intelligenceonline-shoppingpricingbig-data-analyticsecommercetraveltechprice-comparisonhospitalitymarketingbusiness-intelligencesaasretailersGeographic Markets
GlobalFornova Financials
$25M
Total funding
Undisclosed
Capital raised
$7M
Last funding
Mature
Funding stage
3
Total rounds
5
Investors
Cumulative Funding Raised Over Time ($)
$17.0MApr 2017
$18.0MOct 2015
$25.0MSep 2019
Private Equity Funding
C Round
Sep 2019
$7M
JAL Ventures, Forestay Capital, A/O PropTech, DTCP
B Round
Apr 2017
$17M
DTCP, JAL Ventures, Waypoint capital
A Round
Oct 2015
$1M
JAL Ventures
Mergers & Acquisitions
MNAEvent
Mar 2019
Undisclosed
Fornova Lifecycle
Cumulative Funding Raised Over Time
$17.0MApr 2017
$18.0MOct 2015
$25.0MSep 2019
All Events
C Round
Sep 2019
$7M
JAL Ventures, Forestay Capital, A/O PropTech, DTCP
B Round
Apr 2017
$17M
DTCP, JAL Ventures, Waypoint capital
A Round
Oct 2015
$1M
JAL Ventures
MNAEvent
Mar 2019
Undisclosed
Fornova News
7 articles
growth-positive
Fornova Launches Competitive Intelligence Solution To Give Hotels The Edge During the Post-COVID-19 Recovery
Fornova has launched its next-generation Competitive Intelligence solution, FornovaCI, to help customers gain a competitive advantage in the post-COVID-19 recovery. The solution provides insights into competitor rates, online visibility, and guest reviews. FornovaCI includes a CI score to evaluate competitiveness, the ability to dynamically change geographic location for rate comparisons, and the tracking of third-party rates and device-specific promotions. The companys technology covers 72 points of sale and integrates with other intelligence tools. Fornova is a market leader in Big Data for the travel and hospitality industries.
CustomersPartners
growth-positive
Fornova lands $7M in funding, plots rollout of business intelligence tech for hotels
Hotel distribution and business intelligence specialist Fornova has secured $7 million in funding. The funding round was led by A/O PropTech, with participation from existing investors DTCP, JAL Ventures, and Forestay Capital. A/O and Fornova have also formed a design partnership, with Fornovas Hotels BI platform being integrated into A/Os portfolio of 150 hotels. The partnership aims to gain insight into the usage of business intelligence technology by hotels and explore further development opportunities. Fornova previously acquired Hotels BI in March. A/O has also recently invested in a £7 million seed round for rentals platform Residently.
InvestmentPartners
growth-positive
Fornova buys hospitality intelligence platform HotelsBI
Fornova, a hotel distribution intel service, has acquired analytics provider HotelsBI. The acquisition will enhance Fornovas portfolio of distribution and analytics products for hotels worldwide. The terms of the agreement were not disclosed. Fornovas customer list includes Marriott, Intercontinental Hotels Group, Premier Inn, and Kerzner.
PartnersCustomers
growth-positive
The Leela selects Fornova to increase customer confidence and boost direct bookings
Fornova has been selected by The Leela Palaces, Hotels and Resorts to provide distribution intelligence for their hotel distribution. The Fornova Distribution Intelligence platform will monitor online channels for The Leela, including Online Travel Agents, Meta Search Engines, and their own brand.com. The platform will help The Leela hotels be more responsive to market shifts and optimize their distribution. The revenue and distribution teams at The Leelas luxury hotels in India are using the platform to get a consolidated view of how their inventory is being sold across multiple channels. The platform also helps identify partners that are not playing fair and saves revenue leakage. Fornova aims to enhance how The Leelas inventory is sold online and offline, leading to increased direct bookings and optimized cost of sales.
Partners
growth-positive
Fornova partners with eRevMax to create a one-stop shop for smart distribution, benefiting hotels worldwide
Fornova is partnering with eRevMax to bring its market intelligence and market visibility tools to the eRevMax LIVE OS platform. This partnership allows hotels to access Fornovas Strategic Distribution Management tools, which provide insight into a hotels online market position and recommendations for optimizing distribution. Fornovas technology allows hotels to collect and analyze information from the online marketplace to better understand their market position. The partnership with eRevMax will help hotels make smart technology decisions and effectively manage and control their distribution in real-time.
Partners
growth-positive
Israeli online travel co Fornova raises $17m
Israeli online travel startup Fornova has raised $17 million in a recent financing round led by Deutsche Telekom Capital Partners (DTCP). The companys big data technology allows it to gather and analyze billions of records from online travel and hotel websites. Fornovas customers include over 13,000 hotels and leading online reservation companies. The funding will help Fornova continue to optimize online revenue and drive sales for its customers in the hotel industry.
InvestmentExpand
growth-positive
Fornova Experiences Accelerated Growth in the First Half of 2016 with its Supernova Product Now Serving More than 15,000 Hotels in 40 Markets
Fornova, a company that provides market intelligence and marketing solutions for the online hospitality industry, experienced rapid growth in the first months of 2016. Its technology, the Supernova platform, reached over 15,000 hotels in 40 cities, and demand was strong for its services. Fornovas solutions help hotels understand their position in the online market, allocate marketing spends more effectively, and lower the cost of customer acquisition. The company now has over 100 employees and recently opened a new office in Amsterdam to accommodate the growth in European customers. Fornovas technology has been adopted by well-known hotel brands such as Hilton, Premier Inn, and NH Hotels. The company aims to expand its offering to hotels across Europe and North America.
CustomersExpand
Fornova Team
Employee Info
| Employees (range) | 51-200 |
| Exact count | 168 |
| Team members | 3 |
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Fornova Internal
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Admin Info
| Confidence | 100/100 |
| Missing | markets |
| BI Verification | Yanina Wainscheinker |
| Registrar ID | 514095413 |
| Crunchbase | fornova |
| Phone | +97249892522 |
| Creator | Raz Zohar |
| Creator email | raz@platterz.ca |
| Last updater | Jenny Sotnik-Talisman |
| Updater email | jenny.sotnik@sncentral.org |
| Last update | 2023-04-03T00:00:00.000Z |
| Created | 2014-10-28T00:00:00.000Z |