Fyllo Overview
Fyllo is a cannabis marketing platform that uses its proprietary technology to enable cannabis brands and online publishers to meet compliance requirements on a large scale. Fyllo's Compliance Cloud technology ingests and interrogates billions of data points, allowing brands to safely build and execute advertising campaigns while also enabling publishers to create and monetize compliant ad inventory. The Compliance Cloud uses artificial intelligence to structure, analyze, and activate different sources of customer and cannabis data, unlocking business intelligence for smarter marketing and better results.
Cumulative Funding Raised Over Time ($)
$30.0MApr 2021
$70.0MNov 2021
$86.0MSep 2019
Latest News
growth-positive
Fyllo Raises $40 M Series C to Scale SaaS Platform
Fyllo, a compliance-first SaaS solutions provider for highly regulated industries, has closed a $40M Series C funding round led by Eminence Capital. The funds will be used to hire top talent and make accretive acquisitions. Fyllos business has grown over 100% since the beginning of the year, and its team has grown by nearly 275%. The companys compliance, data, and marketing solutions are in high demand, particularly in the cannabis industry. Fyllos Data Marketplace provides access to cannabis and CBD audiences. The companys technology stack was enhanced through the acquisition of retail and marketing platform DataOwl in February 2021. The investors in the funding round include Eminence Capital, Longview Capital Advisors, ArrowMark Partners, JW Asset Management, K2 Asset Management, Ambria Capital, SOL Global Investments, Arcadian Capital Management, Phyto Partners, and Salveo Capital.
InvestmentExpand
growth-positive
Fyllo Raises $30M Series B;Adds Aperture CEO Peter S Kraus to Board
Fyllo, a digital marketing and compliance solutions technology company for highly regulated industries, including cannabis, has closed an oversubscribed Series B round totaling $30M. The round was co-led by JW Asset Management and Sol Global. The company has raised nearly $60M since its launch in 2019. The funds will be used to double the engineering team, scale operations and sales, and accelerate the delivery of compliance automation solutions. Fyllo has worked with major multi-state operators and mainstream brands, leveraging its cannabis data. The company has also made acquisitions to expand its suite of services. Peter S Kraus, chairman and CEO of Aperture Investors, joins Fyllos Board of Directors. The investment from outside the cannabis industry highlights the potential for Fyllo to address challenges in other highly regulated industries.
InvestmentManagement ChangesExpand
growth-positive
חברת הקנאביס הישראלית Fyllo רוכשת את DataOwl תמורת כ-15 מיליון דולר
Israeli cannabis company Fyllo has acquired DataOwl, a provider of online trading and membership club solutions for the cannabis industry. The acquisition is valued at around $13-15 million. Fyllo has raised $26 million from leading cannabis funds such as JW Asset Management and K2. Fyllo offers a range of cloud-based solutions for the cannabis industry, including regulatory databases, packaging solutions, marketing content, and user analytics. The acquisition of DataOwl adds missing capabilities to Fyllos solution, including a customer club that meets all regulatory requirements and enriches the available data. DataOwls AI-powered solutions will be integrated into Fyllos cloud, creating an end-to-end marketing platform for cannabis brands. Fyllo has also announced a strategic partnership with OpenGov, a software solutions provider for local governments in the US.
PartnersInvestment
growth-positive
Cannabis marketing startup Fyllo acquires DataOwl
Fyllo has acquired DataOwl, a company offering marketing and loyalty tools for cannabis retailers. This acquisition allows Fyllo to offer the industrys first end-to-end marketing solution, combining consumer data, digital advertising, regulatory compliance, CRM, and loyalty. Fyllo aims to bring integrated marketing capabilities to marijuana brands and create a national cannabis loyalty platform. The financial terms of the acquisition were not disclosed. DataOwl co-founders and their team are joining Fyllo, increasing the companys headcount to 110.
PartnersExpand
Why COVID-19's Digital Ad Markets Are A Boon For The Cannabis Industry
| Sector | Business Software |
Funding
| Total funding | $86M |
| Last funding | $40M |
| Stage | C |
| Rounds | 3 |
| Investors | 11 |
Team Members
7
Employees: 51-200
Web & Social Links
| Website | www.semasio.com |
| Careers | Careers page |
Locations
Ha-Namal St 33, Haifa, Israel
1019 East 4th Place, Los Angeles, CA, USA
1776 South Race Street, Denver, CO, USA
77 Sands Street, Brooklyn, New York, USA
845 W Washington St, Chicago, IL, USA
Photos & Videos
1 item(s)
Fyllo Business
Business models
B2B, B2G
Product stage
Released
Employees
51-200
Sector
Business SoftwareOperations SolutionsLegal & Compliance SolutionsTarget Customer
Government & CityEnterprise & Professional ServicesMarketing & SalesAdvertisingCore Technology
Platforms & InterfacesSoftwareArtificial IntelligenceMachine LearningTags (17)
regtechactionable-insightsalgorithmsadvertiserscannabiscompliancegovernmentsaascloudmachine-learningpublisherscampaign-managementregulationmarketingartificial-intelligencedata-analyticsreal-estateGeographic Markets
North AmericaFyllo Financials
$86M
Total funding
Undisclosed
Capital raised
$40M
Last funding
C
Funding stage
3
Total rounds
11
Investors
Cumulative Funding Raised Over Time ($)
$30.0MApr 2021
$70.0MNov 2021
$86.0MSep 2019
Private Equity Funding
C Round
Nov 2021
$40M
Eminence Capital (Lead)
,
SOL Global Investments, K2 & Associates, Phyto Partners, Arcadian Capital Management, JW Asset Management, Ambria Capital, Salveo Capital, ArrowMark Partners, Longview Capital
B Round
Apr 2021
$30M
JW Asset Management (Lead)
,
Entourage Effect Capital, SOL Global Investments, K2 & Associates
Seed
Sep 2019
$16M
K2 & Associates, JW Asset Management
Mergers & Acquisitions
MNAEvent
Jan 2021
Undisclosed
MNAEvent
Jan 2020
$10M
Fyllo Lifecycle
Cumulative Funding Raised Over Time
$30.0MApr 2021
$70.0MNov 2021
$86.0MSep 2019
All Events
C Round
Nov 2021
$40M
Eminence Capital (Lead)
,
SOL Global Investments, K2 & Associates, Phyto Partners, Arcadian Capital Management, JW Asset Management, Ambria Capital, Salveo Capital, ArrowMark Partners, Longview Capital
B Round
Apr 2021
$30M
JW Asset Management (Lead)
,
Entourage Effect Capital, SOL Global Investments, K2 & Associates
Seed
Sep 2019
$16M
K2 & Associates, JW Asset Management
MNAEvent
Jan 2021
Undisclosed
MNAEvent
Jan 2020
$10M
Fyllo News
13 articles
growth-positive
Fyllo Raises $40 M Series C to Scale SaaS Platform
Fyllo, a compliance-first SaaS solutions provider for highly regulated industries, has closed a $40M Series C funding round led by Eminence Capital. The funds will be used to hire top talent and make accretive acquisitions. Fyllos business has grown over 100% since the beginning of the year, and its team has grown by nearly 275%. The companys compliance, data, and marketing solutions are in high demand, particularly in the cannabis industry. Fyllos Data Marketplace provides access to cannabis and CBD audiences. The companys technology stack was enhanced through the acquisition of retail and marketing platform DataOwl in February 2021. The investors in the funding round include Eminence Capital, Longview Capital Advisors, ArrowMark Partners, JW Asset Management, K2 Asset Management, Ambria Capital, SOL Global Investments, Arcadian Capital Management, Phyto Partners, and Salveo Capital.
InvestmentExpand
growth-positive
Fyllo Raises $30M Series B;Adds Aperture CEO Peter S Kraus to Board
Fyllo, a digital marketing and compliance solutions technology company for highly regulated industries, including cannabis, has closed an oversubscribed Series B round totaling $30M. The round was co-led by JW Asset Management and Sol Global. The company has raised nearly $60M since its launch in 2019. The funds will be used to double the engineering team, scale operations and sales, and accelerate the delivery of compliance automation solutions. Fyllo has worked with major multi-state operators and mainstream brands, leveraging its cannabis data. The company has also made acquisitions to expand its suite of services. Peter S Kraus, chairman and CEO of Aperture Investors, joins Fyllos Board of Directors. The investment from outside the cannabis industry highlights the potential for Fyllo to address challenges in other highly regulated industries.
InvestmentManagement ChangesExpand
growth-positive
חברת הקנאביס הישראלית Fyllo רוכשת את DataOwl תמורת כ-15 מיליון דולר
Israeli cannabis company Fyllo has acquired DataOwl, a provider of online trading and membership club solutions for the cannabis industry. The acquisition is valued at around $13-15 million. Fyllo has raised $26 million from leading cannabis funds such as JW Asset Management and K2. Fyllo offers a range of cloud-based solutions for the cannabis industry, including regulatory databases, packaging solutions, marketing content, and user analytics. The acquisition of DataOwl adds missing capabilities to Fyllos solution, including a customer club that meets all regulatory requirements and enriches the available data. DataOwls AI-powered solutions will be integrated into Fyllos cloud, creating an end-to-end marketing platform for cannabis brands. Fyllo has also announced a strategic partnership with OpenGov, a software solutions provider for local governments in the US.
PartnersInvestment
growth-positive
Cannabis marketing startup Fyllo acquires DataOwl
Fyllo has acquired DataOwl, a company offering marketing and loyalty tools for cannabis retailers. This acquisition allows Fyllo to offer the industrys first end-to-end marketing solution, combining consumer data, digital advertising, regulatory compliance, CRM, and loyalty. Fyllo aims to bring integrated marketing capabilities to marijuana brands and create a national cannabis loyalty platform. The financial terms of the acquisition were not disclosed. DataOwl co-founders and their team are joining Fyllo, increasing the companys headcount to 110.
PartnersExpand
Why COVID-19's Digital Ad Markets Are A Boon For The Cannabis Industry
Fyllo Acquires CannaRegs to Bolster Compliance at Scale Fyllo
growth-positive
Fyllo Compliance Cloud Automates Risk Mitigation Within Cannabis Companies
Fyllo, a cannabis regulatory technology company, aims to streamline regulatory tasks for cannabis companies with its single platform. The platform, powered by CannaRegs, provides real-time access to documents regarding local and federal announcements, regulations, forms, and more. Fyllos Compliance Cloud sets a new benchmark in smart, regulatory technology for highly-regulated industries. The article highlights the complexity faced by cannabis companies due to variations in state and local laws, and how Fyllos platform can help them remain in compliance. The CEO of Grassroots, Mitch Kahn, praises Fyllo for helping his company mitigate risk and maintain compliance. While investing in regtech platforms like Fyllo may save companies in the long run, it may be seen as a non-essential expense for cash-strapped cannabis companies.
CustomersPartners
growth-positive
Cannabis Compliance Software Company Fyllo Continues to Build Its...
Fyllo, a Chicago-based software and services company, has developed a unique technology stack to support compliance in the cannabis industry. The companys CEO, Chad Bronstein, discusses the Fyllo Compliance Cloud, integrating CannaRegs, and the companys growth into more highly regulated industries. Fyllo serves a broad customer base that includes MSO, single-state operators, direct-to-consumer CBD brands, and law firms. The company is targeting not only the cannabis industry but also mainstream industries that want to connect with cannabis consumers. Fyllo has raised $16 million in seed funding and is planning to raise another round. The companys growth strategy includes tuck-in acquisitions and expansion into global markets and other verticals. Fyllo is confident in its ability to demonstrate growth despite the uncertainty caused by the COVID-19 pandemic.
PartnersInvestment
growth-positive
Fyllo To Launch New Software Tool For Compliant Cannabis Advertising - Benzinga
Cannabis technology platform Fyllo is launching a new software tool called Compass, which helps cannabis companies ensure compliance with regulations. The tool uses artificial intelligence and image recognition to analyze digital assets for non-compliant content. Fyllo aims to help emerging cannabis businesses reach new markets more efficiently. The impact on the company is growth-positive.
CustomersPartners
Cannabis Startup Fyllo Hires Co-Founder of Buddy Media, Which Sold For $745M
growth-positive
Cannabis marketing company Fyllo acquires CannaRegs for $10M
Fyllo, a digital marketing company focused on the cannabis industry, has acquired CannaRegs for $10 million in cash and stock. The acquisition is seen as growth-positive for Fyllo. Fyllo aims to offer compliance as a service, using artificial intelligence to ensure cannabis advertising follows local laws. CannaRegs founder and CEO will become Fyllos chief strategy officer, and the companys 30 employees will continue to work out of their Denver office. Fyllo raised $18 million in funding last year.
PartnersCustomers
growth-positive
Cannabis Marketing Startup Fyllo Raises $16 Million
Israeli-linked cannabis marketing technology developer Fyllo has raised a $16 million seed round led by JW Asset Management and K2 & Associates. Fyllo offers online marketing services to cannabis brands, including data analytics and ad campaign management. The company plans to use the funds to more than double its staff in the coming months.
InvestmentExpand
Unknown
Fyllo launches marketing tech platform for cannabis
The platform is rolling out with $16 million in seed funding.
Fyllo Team
Employee Info
| Employees (range) | 51-200 |
| Exact count | 94 |
| Team members | 7 |
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Fyllo Internal
Recent Updates
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Admin Info
| Confidence | 100/100 |
| Missing | markets |
| BI Verification | Hilla Gorokhovsky |
| Crunchbase | fyllo |
| Creator | Yotam Maman |
| Creator email | yotamm1988@gmail.com |
| Last updater | Dana Arnon |
| Updater email | dana.arnon@mail.huji.ac.il |
| Last update | 2022-08-04T00:00:00.000Z |
| Created | 2019-09-05T00:00:00.000Z |
| Claimed | Yes |