Supersmart Overview
SuperSmart tech powers brick-and-mortar retailers with AI-driven, fully automated checkout and plug-and-play products that transform existing retail formats into fully digitalized frictionless stores, while assimilating a validation engine that eliminates potential loss.
Cumulative Funding Raised Over Time ($)
$10.0MFeb 2021
$20.0MJan 2022
Latest News
growth-positive
Gideon Shmuel appointed as new CEO of Supersmart | CTech
Supersmart, an automatic checkout startup, has appointed Gideon Shmuel as its new CEO. The Israeli startup has raised about $20 million to date for its automatic checkout solutions. The companys solutions are in full deployment at leading retailers worldwide. Gideon Shmuel has previously served as CEO of Cipla and held various management positions in different countries and companies. Supersmart aims to continue its global expansion and enhance its presence in the retail industry.
Management Changes
growth-positive
גדעון שמואל מונה למנכ"ל סופרסמארט הישראלית - וואלה! כסף
Supersmart, an Israeli company that develops advanced automation systems for retail chains, has appointed Gideon Shmuel as its new CEO. This appointment comes shortly after the company successfully raised $10 million in funding, due to increased demand for its solutions and the launch of a new product, TableSmart, aimed at convenience stores and small urban shops. Supersmart, which was established in 2015, has so far raised about $20 million and employs about 45 people in Israel. The companys solutions are installed at many leading retailers around the world, including Metro, EDEKA, Selgros, and all branches of the Osher Ad network in Israel.
Management ChangesInvestmentExpand
growth-positive
סופרסמארט תטמיע עגלות חכמות בסופרמרקטים בגרמניה ובפולין
Israeli company Supersmart has signed partnerships with Metro in Germany and Selgros in Poland to implement its smart shopping carts in their supermarkets. The company has also signed agreements with various networks in Germany, the Czech Republic, Turkey, Ukraine, Romania, Spain, and Hungary. Supersmarts technology allows customers to scan products themselves and receive a digital bill, eliminating the need to wait in line at the checkout. The partnerships with Metro and Selgros will expand the deployment of Supersmarts solution to more locations. The company plans to further expand in the United States, where it has already signed agreements with leading networks.
CustomersPartners
growth-positive
עגלות חכמות גם בארה"ב: סופרסמארט גייסה 10 מיליון דולר כלכליסט
סופרסמארט, a startup company that developed a solution for scanning products and payment without passing through the cashier, has completed a funding round led by Millennium Food-Tech. The current funding round will be used to strengthen and develop the existing technology, expand product marketing in new destinations, develop new complementary products, and recruit additional employees. The company plans to expand its operations to Spain and later to the United States. Super-Sol, Adika, and Shufersal already use the companys solution in their stores. The smart cart industry is gaining interest among investors.
InvestmentExpand
growth-positive
מילניום מובילה גיוס של 10 מיליון דולר בפתרונות הסריקה המהירה בסופרים
TheMarker reports that Millennium, a fintech venture capital fund, has signed an agreement with SuperSmart, a company that develops fast self-scanning solutions for supermarkets, for a $3 million investment. SuperSmart provides a cloud-based software solution that allows retailers to offer their customers a fast self-scanning solution. The product includes physical verification stations and software algorithms that reduce the risk of fraud and errors, improving the customer experience. The investment is part of a Simple Agreement for Future Equity (SAFE) and will support SuperSmarts growth.
Partners
| Sector | Business Software |
Funding
| Total funding | $20M |
| Last funding | $10M |
| Stage | B |
| Rounds | 2 |
| Investors | 2 |
Team Members
2
Employees: 11-50
Web & Social Links
| Website | supersmart.me |
| Careers | Careers page |
| App Store | App Store |
| Google Play | Google Play |
Locations
Ha-Menofim St 8, Herzliya, Israel
Photos & Videos
6 item(s)
Supersmart Business
Business models
B2B
Product stage
Released
Employees
11-50
Sector
Business SoftwareSales & Marketing SolutionsFintech & InsurtechMoney Transfer & ManagementTarget Customer
Food Retail & ConsumptionWholesaleCommerce & RetailDistribution ChannelsSupermarketsCore Technology
Artificial IntelligenceComputer VisionImage RecognitionData StorageCloudPlatforms & InterfacesSoftwareMobileSensingTags (13)
point-of-salefintechshopping-experiencesupermarketsretailimage-recognitionoil-and-gas-companiesretail-technologyself-checkoutenterprise-solutionspaymentsartificial-intelligencedeep-learningSolutions
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{"title":"Retail & Food Service","description":"AI-powered autonomous checkout system for restaurants and food service, enabling instant 'grab & go' transactions without traditional cashiers, improving speed, reducing labor costs, and preventing loss.","items":[{"name":"Revenue Growth","value":4,"titleTooltip":"Revenue Growth & Profitability","meterTooltip":{"title":"Transformative / Strategic","content":"Fundamental, high-value enhancement with far-reaching strategic importance."}},{"name":"Operational Efficiency","value":5,"titleTooltip":"Operational Excellence & Efficiency","meterTooltip":{"title":"Disruptive / Paradigm-Shifting","content":"Revolutionary, industry-leading change that sets new benchmarks and norms."}},{"name":"Customer Acquisition","value":4,"titleTooltip":"Customer Acquisition, Satisfaction & Loyalty","meterTooltip":{"title":"Transformative / Strategic","content":"Fundamental, high-value enhancement with far-reaching strategic importance."}},{"name":"Risk Mitigation","value":3,"titleTooltip":"Risk Mitigation & Business Resilience","meterTooltip":{"title":"Substantial / Core","content":"Clear, significant contribution; broad, tangible gains."}},{"name":"Talent Development","value":3,"titleTooltip":"Talent Development & Employee Empowerment","meterTooltip":{"title":"Substantial / Core","content":"Clear, significant contribution; broad, tangible gains."}},{"name":"Agility & Innovation","value":4,"titleTooltip":"Strategic Agility & Innovation","meterTooltip":{"title":"Transformative / Strategic","content":"Fundamental, high-value enhancement with far-reaching strategic importance."}}]}
Use Cases
Autonomous Fast Track Checkout Autonomous ‘Grab & Go’ instant checkoutGeographic Markets
GlobalSupersmart Financials
$20M
Total funding
Undisclosed
Capital raised
$10M
Last funding
B
Funding stage
2
Total rounds
2
Investors
Cumulative Funding Raised Over Time ($)
$10.0MFeb 2021
$20.0MJan 2022
Private Equity Funding
B Round
Jan 2022
$10M
Millennium Food-Tech
A Round
Feb 2021
$10M
Bizerba
Supersmart Lifecycle
Cumulative Funding Raised Over Time
$10.0MFeb 2021
$20.0MJan 2022
All Events
B Round
Jan 2022
$10M
Millennium Food-Tech
A Round
Feb 2021
$10M
Bizerba
Supersmart News
14 articles
growth-positive
Gideon Shmuel appointed as new CEO of Supersmart | CTech
Supersmart, an automatic checkout startup, has appointed Gideon Shmuel as its new CEO. The Israeli startup has raised about $20 million to date for its automatic checkout solutions. The companys solutions are in full deployment at leading retailers worldwide. Gideon Shmuel has previously served as CEO of Cipla and held various management positions in different countries and companies. Supersmart aims to continue its global expansion and enhance its presence in the retail industry.
Management Changes
growth-positive
גדעון שמואל מונה למנכ"ל סופרסמארט הישראלית - וואלה! כסף
Supersmart, an Israeli company that develops advanced automation systems for retail chains, has appointed Gideon Shmuel as its new CEO. This appointment comes shortly after the company successfully raised $10 million in funding, due to increased demand for its solutions and the launch of a new product, TableSmart, aimed at convenience stores and small urban shops. Supersmart, which was established in 2015, has so far raised about $20 million and employs about 45 people in Israel. The companys solutions are installed at many leading retailers around the world, including Metro, EDEKA, Selgros, and all branches of the Osher Ad network in Israel.
Management ChangesInvestmentExpand
growth-positive
סופרסמארט תטמיע עגלות חכמות בסופרמרקטים בגרמניה ובפולין
Israeli company Supersmart has signed partnerships with Metro in Germany and Selgros in Poland to implement its smart shopping carts in their supermarkets. The company has also signed agreements with various networks in Germany, the Czech Republic, Turkey, Ukraine, Romania, Spain, and Hungary. Supersmarts technology allows customers to scan products themselves and receive a digital bill, eliminating the need to wait in line at the checkout. The partnerships with Metro and Selgros will expand the deployment of Supersmarts solution to more locations. The company plans to further expand in the United States, where it has already signed agreements with leading networks.
CustomersPartners
growth-positive
עגלות חכמות גם בארה"ב: סופרסמארט גייסה 10 מיליון דולר כלכליסט
סופרסמארט, a startup company that developed a solution for scanning products and payment without passing through the cashier, has completed a funding round led by Millennium Food-Tech. The current funding round will be used to strengthen and develop the existing technology, expand product marketing in new destinations, develop new complementary products, and recruit additional employees. The company plans to expand its operations to Spain and later to the United States. Super-Sol, Adika, and Shufersal already use the companys solution in their stores. The smart cart industry is gaining interest among investors.
InvestmentExpand
growth-positive
מילניום מובילה גיוס של 10 מיליון דולר בפתרונות הסריקה המהירה בסופרים
TheMarker reports that Millennium, a fintech venture capital fund, has signed an agreement with SuperSmart, a company that develops fast self-scanning solutions for supermarkets, for a $3 million investment. SuperSmart provides a cloud-based software solution that allows retailers to offer their customers a fast self-scanning solution. The product includes physical verification stations and software algorithms that reduce the risk of fraud and errors, improving the customer experience. The investment is part of a Simple Agreement for Future Equity (SAFE) and will support SuperSmarts growth.
Partners
growth-positive
Supersmart raises new investment for autonomous fast checkout system
Automatic checkout startup Supersmart has raised a new financing round led by Millennium Food-Tech. The company, which provides retailers with an autonomous fast checkout ‘Scan & Go’ system, raised $10 million 11 months ago led by German manufacturer Bizerba with participation from other funds and private investors. Millennium Food-Tech will invest up to $5 million in the new round. Supersmarts solution is fully deployed by many retailers around the world and installation has begun at leading retail chains in the United States.
Investment
growth-positive
רשת שוק העיר נכנסת לתחום העגלות החכמות בלעדי
שוק העיר, a supermarket chain, has signed an agreement with Israeli startup Supersmart to implement the Scan&GO technology for product scanning and loss prevention. The deal is estimated to be worth millions of dollars. A successful pilot has been completed in two stores, and the technology may be embedded in all stores in the future. The company is in talks with other networks in Israel and has already implemented the technology in several international networks. Supersmart, founded in 2014, develops automation systems for retail networks and has raised $13 million in funding. They plan to hire 30 more employees by the end of the year.
Customers
growth-positive
הסטארטאפ הישראלי Supersmart מגייס עשרות עובדים חדשים
סופרסמארט, הסטארטאפ הישראלי, הודיע על גיוס של כ-30 עובדים נוספים עד סוף השנה. החברה מחפשת אנשים איכותיים ומקצועיים להצטרף אליה ונמצאת בתהליכי צמיחה משמעותיים.
Expand
growth-positive
How Israel's SuperSmart hopes to win where Amazon lost
SuperSmart, an Israeli company, aims to revolutionize the global supermarket industry by offering an automated checkout solution similar to Amazon Go. The company uses AI algorithms, cameras, weights, and mobile apps to automate the checkout process for shoppers. SuperSmart aims to enhance the user experience and transform how shoppers leave supermarkets. The company has recently completed a $10 million series A funding round and operates in Tel Aviv, Israel, as well as Germany, Brazil, and the U.S. SuperSmart has seen significant growth, with stores experiencing a 90% retention rate among shoppers and over 50% of revenue coming through their units. The company has signed agreements with supermarket chains such as Osher Ad and Metro for implementing its solution. SuperSmart aims to become the industry standard within the next two years.
CustomersPartnersInvestment
growth-positive
Israel's SuperSmart raises $10 million for automatic checkout solution
Automatic checkout startup SuperSmart Ltd. has raised $10 million in a financing round led by German manufacturer Bizerba and other private investors. The company, which has raised $13 million to date, has signed a distribution agreement with several European supermarket chains, including Metro. SuperSmarts software links a shoppers smartphone app with a barcode scanner at the store entrance, allowing customers to scan items and pay at a self-checkout kiosk. The companys CEO, Yair Cleper, said that around 40% of shoppers in supermarkets where their product is available choose to use their technology.
InvestmentPartners
growth-positive
Bizerba wins Top Supplier Retail Award with self-checkout solution
Bizerba has won the EHI Retail Institutes Top Supplier Retail 2020 award for their innovative Supersmart powered by Bizerba solution. The solution, which uses AI and image recognition, reduces checkout waiting times and eliminates the need for products to be placed on the conveyor belt. The Supersmart system has been installed in seven Makro stores in the Czech Republic, allowing customers to scan products with their smartphones. If validation is successful, payment can be made using conventional methods, but if something is missing, customers receive suggestions. Bizerba is a shareholder of Supersmart, an Israeli start-up. The company aims to address retail sector issues with their innovative solutions.
PartnersCustomers
growth-positive
Walmart deepens interest in Israeli startup SuperSmart
Israeli startup SuperSmart CEO Yair Cleper has been invited to Walmart headquarters to present its self-scanning solution. Walmart had previously canceled its Scan & Go service due to a rise in thefts. SuperSmart aims to solve this problem and enable Walmart to compete with Amazon Go. Walmart representatives confirmed that unscanned products were disappearing from inventory in branches where the pilot scanning app was being used. SuperSmarts technology integrates an app and a smart scanning device to prevent theft and mistakes in scanning transactions. Walmart is considering installing, buying, or investing in the technology. SuperSmart currently works with Osher Ad and Metro Retail Stores Group.
Customers
growth-positive
Bizerba Announces Partnership with Supersmart and Checkpoint Systems to Provide Comprehensive and Effortless Shopping Options for Global Retailers
Bizerba, in partnership with Supersmart, has announced a collaboration with Checkpoint Systems to provide self-checkout retail solutions that improve customer experience and minimize friction at checkout. The collaboration combines Checkpoints loss prevention experience, Supersmarts algorithms and image capture, and Bizerbas technology and weight management. The aim is to enable an efficient mobile shopping experience and offer customers a fully autonomous shopping experience. Retailers can continue to use Checkpoints source tagged merchandise and high theft solutions to protect their targeted merchandise. The collaboration will be showcased at the National Retail Federation Big Show in January 2019.
PartnersCustomers
growth-positive
Checkout app by Israel's Supersmart follows Amazon Go's lead
Israeli company Supersmart has developed a mobile app that enables shoppers to check out in seconds without the need for a cashier. Similar to Amazon Go, customers scan grocery items using the app and sensors in cart docking stations verify the contents of the cart. Cashier-less checkout systems for retail and grocery are expected to process over $78 billion in transactions by 2022. Supersmarts technology is fully scalable and adaptable, and the company has already partnered with Osher Ad grocery stores in Tel Aviv and Jerusalem. The company is focused on solving inventory loss and out-of-stock issues in the retail sector. Supersmart is currently seeking investment to scale its operations.
CustomersPartnersInvestment
Employee Info
| Employees (range) | 11-50 |
| Exact count | 29 |
| Team members | 2 |
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Supersmart Internal
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Admin Info
| Confidence | 101/100 |
| Missing | markets |
| BI Verification | Natalia Golczar |
| Registrar ID | 515160919 |
| Crunchbase | supersmart |
| Last updater | Jenny Sotnik-Talisman |
| Updater email | jenny.sotnik@sncentral.org |
| Last update | 2022-12-13T00:00:00.000Z |
| Created | 2015-10-18T00:00:00.000Z |
| Claimed | Yes |