Novella Innovative Technology

Plant Cell Cultures for Mass Production of Cell Suspension

Startup

Novella Innovative Technology is a Modi'in-Maccabim-Re'ut-based startup in the Agriculture & Food Technologies sector, established in 2022. Plant Cell Cultures for Mass Production of Cell Suspension. The company has raised a total of $600K across 1 funding round, currently at the Pre-Seed stage. Novella Innovative Technology was founded by Kobi Avidan, Itay Dana, Shimrit Bar-El. The company has 1-10 employees. Core technologies: Biologicals, Cells.

With $600K in total funding, Novella Innovative Technology is a Pre-Seed-stage company operating in Agriculture & Food Technologies. The company follows a B2B business model. Product stage: R&D.

$600K
Raised
1
Rounds
3
Team
2022
Founded
Sector & Technology
Climate TechFood & Land UseSustainable FarmingAgriculture & Food TechnologiesAg TechGenetics & InputBiologicalsCells
At a Glance
Founders
In the News

2 articles covered by sources including www.prnewswire.com.

www.prnewswire.com · Sep 16, 2025
/PRNewswire/ -- Biotech start-up Novella Innovative Technology, Ltd., an innovator in plant-cell-based ingredients, announces the launch of its Novella...
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Frequently Asked Questions
What does Novella Innovative Technology do?

Novella, established by a group of experts in the field of plant cell cultures, has developed a technology that eliminates the need to use land and water resources for the production of plant bioactive compounds. Novella uses plant cell cultures for the mass production of cell suspension containing the desired secondary metabolites. Production is done in a controlled and sterile environment, without limiting production capacity in terms of volume or the nutritional and biological effectiveness of the materials. It can be carried out anywhere customers wish and is not affected by climate or any supply-chain restrictions.

How much funding has Novella Innovative Technology raised?

Novella Innovative Technology has raised $600K in total funding across 1 rounds. The company is currently at the Pre-Seed stage.

Who founded Novella Innovative Technology ?

Novella Innovative Technology was founded in 2022 by Kobi Avidan (Co-founder & CEO), Itay Dana (Co-founder & CBDO), Shimrit Bar-El (Co-founder & CRO).

What sector is Novella Innovative Technology in?

Novella Innovative Technology operates in Climate Tech, Food & Land Use, Sustainable Farming, Agriculture & Food Technologies, Ag Tech, Genetics & Input, with core technologies in Biologicals, Cells. Target customers: Agriculture & Food, Healthcare & Life Sciences, Life Sciences, Pharmaceuticals, Food Retail & Consumption.

Where is Novella Innovative Technology located?

Novella Innovative Technology is based in Modi'in-Maccabim-Re'ut, Israel, Center District.

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