Trax Retail
Cloud-based Retail Management Solutions
StartupTrax Retail is a Tel Aviv-Yafo-based startup in the Business Software sector, established in 2010. Cloud-based Retail Management Solutions. The company has raised a total of $1.01B across 10 funding rounds, currently at the E stage. Trax Retail was founded by Joel Bar-El and Dror Feldheim. Key investors include Deutsche Bank, SoftBank Vision Fund, Sony Innovation Fund, among 13 total investors. The company has 500+ employees. Core technologies: Artificial Intelligence, Image Recognition, Machine Learning, Computer Vision.
With $1.01B in total funding, Trax Retail is a E-stage company operating in Business Software. The company follows a B2B business model. Product stage: Released.
- StageE
- ProductReleased
- ModelB2B
- Employees500+
- HQTel Aviv-Yafo
- DistrictCenter District
- Last Round$50M
- Deutsche Bank
- SoftBank Vision FundLead
- Sony Innovation Fund
13 investors total
Joel Bar-ElCo-founder & Chairman
Dror FeldheimCo-founder
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What does Trax Retail do?
Trax specializes in providing image-recognition technology and market data services for tier-one manufacturers. Trax enables in-store execution controls and the ability to unlock revenue opportunities at all points of sale. The company’s technology can be integrated as a plug-in with existing merchandising or retail execution systems. The Trax platform utilizes iOS, Android, and Windows smartphones and tablets to capture images of retail shelves. Analysis within the Trax cloud provides immediate, actionable mobile reports to sales reps and aggregated web reports to management teams. Trax is an OEM partner with more than 25 retail solution providers, and many brands use Trax to manage their in-store execution and increase revenues, including Coca-Cola, AB InBev, Nestl, and Henkel. Frost & Sullivan chose Trax as the winner of its 2017 New Product Innovation Award, and Trax has been ranked among the top 25 fastest-growing companies on the Deloitte Technology Fast 500 list.
How much funding has Trax Retail raised?
Trax Retail has raised $1.01B in total funding across 10 rounds. The company is currently at the E stage. Key investors include Deutsche Bank, SoftBank Vision Fund, Sony Innovation Fund.
Who founded Trax Retail?
Trax Retail was founded in 2010 by Joel Bar-El (Co-founder & Chairman), Dror Feldheim (Co-founder ).
What sector is Trax Retail in?
Trax Retail operates in Business Software, Sales & Marketing Solutions, e-Commerce Tools, with core technologies in Artificial Intelligence, Image Recognition, Machine Learning, Computer Vision. Target customers: Commerce & Retail, Consumer Goods.
Where is Trax Retail located?
Trax Retail is based in Yigal Alon Street 114, Tel Aviv-Yafo, Israel, Center District. The company also has offices abroad.