Inno-Bev

Inno-Bev Overview

Inno-Bev develops, produces, and markets beverages and nutritional supplements, including its patent-protected Wakeup post-lunch drink. Based on four main functional and natural standardized extracts guarana, ginkgo biloba, elderberry, and a unique apple sugar Wakeup aims to address the overwhelming afternoon fatigue known as the post-lunch dip by increasing alertness and improving cognitive performance. Wakeup is also designed to combat sick building syndrome, which can occur in glass buildings with internal air circulation and little or no fresh air, encouraging viral infections. Inno-Bev is owned by Zvidan Investments, a group primarily involved in real estate and high tech in Israel, Europe, and the U.S.

Cumulative Funding Raised Over Time ($)

Latest News

Feb 27, 2018 · www.prnewswire.com

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Caffeinated Stimulants get a WakeUp! Call

InnoBev Ltd. has received a U.S. patent for its plant-based alertness formula, WakeUp! The formula is designed to counteract fatigue and improve well-being. It incorporates functional extracts of guarana, ginkgo biloba, and elderberry, and is sweetened by a low-glycaemic fruit extract. The patent comes at a time when energy drinks are facing scrutiny, and major beverage brands are investing in healthy beverages. InnoBev is seeking partnerships with leading U.S. beverage and supplement companies to disrupt the energy category. The company also has another formula called Rhythm™ for beverages. Clinical research studies have shown that WakeUp can improve vigilance, focus, and work performance without the side effects of caffeine. InnoBev is conducting additional research on WakeUp and plans to launch it in the U.S. and elsewhere based on the milestones achieved and new research in the pipeline.

CustomersPartnersInvestment

Jan 15, 2015 · www.fromthegrapevine.com

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Sep 29, 2013 · www.israel21c.org

growth-positive

WakeUp wins 'Best Functional Drink' award

Israeli startup Inno-Bev has developed a science-based, all-natural post lunch waker called WakeUp, which was awarded the Best Functional Drink in its category. The 100 ml lemongrass-flavored beverage is designed to combat fatigue during the post-lunch period. WakeUp is the result of four years of research, including three clinical studies, and has already been sold successfully to multinational high-tech companies. The formula is patent-protected and based on natural ingredients such as guarana, ginkgo biloba, elderberry, and a unique apple sugar with a low glycemic index. The safety and efficacy of WakeUp have been scientifically demonstrated in three clinical trials.

CustomersInvestment

Funding

Team Members

1

Employees: 1-10

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Locations

HaYarkon Street 167, Tel Aviv, Israel

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